Tuesday, September 29, 2009

Emma Watson: Fashion Designer

Harry Potter star Emma Watson is multi-talented. Not only is she attending Brown University, serving as the muse for British fashion house Burberry, and filming the last two Harry Potter movies, but she just joined the organic fashion company, People Tree, as a creative advisor.

Ms. Watson has collaborated with the company to design a capsule collection of organic cotton t-shirts, dresses, skirts, and knitwear. She says, "I think young people like me are becoming increasingly aware of the humanitarian issues surrounding fast fashion and want to make good choices but there aren't many options out there."

According to the People Tree site, not only does the collection use 100% organic and Fairtrade certified cotton, it is also made entirely by Fair Trade groups by hand, using hand weaving, hand knitting and hand embroidery to create livelihoods for some of the most disadvantaged people in India, Bangladesh and Nepal.

Go Emma! We can't wait to try it!

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